Impossible is just a big word thrown around by small men who find it easier to live in the world they’ve been given than to explore the power they have to change it.

Impossible is not a fact.

It’s an opinion.

Impossible is not a declaration.

It’s a dare.

Impossible is potential.

Impossible is temporary.

Impossible is nothing.

Credit given to the copy writer(s) of this Addidas advertising campaign. At least that’s who I believe wrote it.

This message resonates with millions, across gender and generation lines. There are Tee shirts and posters boldly displaying  these lines. Screen savers and wall papers, photoshopped images and youtube videos abound. It inspires people of all ages, several write their stories on the Addidas site every day, even today.

I too find inspiration in these words and read them with my9 month old son, he will understand them someday.